Not mobile-friendly? What to check for visitors and Google

Poor mobile usability does not mean automatic removal from Search

Google uses the mobile version of content for indexing and ranking. That does not mean every website with small text immediately disappears from results. Separate usability, content access and search relevance. See Google's mobile-first indexing documentation.

Is important content accessible?

Check headings, service descriptions, images and internal links on a phone. Do not remove essential information simply to shorten the page. If text loads only after a visitor clicks, check whether Google can access it. Inspect the actual URL in Search Console instead of judging the whole site from the homepage appearance.

Can a visitor complete a task?

1. Open the menu and find a service.
2. Read its description without zooming or scrolling sideways.
3. Open a gallery image and return to the page.
4. Complete a form and check errors and successful-submission feedback.
5. Test phone, email and inquiry links, including the layout with the keyboard open.

What replaced the old Mobile-Friendly Test?

Google retired the Mobile-Friendly Test and Mobile Usability report in December 2023. An old green test result is no longer current evidence. Use PageSpeed Insights or Lighthouse for diagnostics, Search Console for access and indexing, and a real phone for touch, keyboard and readability checks. No single score covers all of these tasks.

A targeted fix or a redesign?

One overflowing image or table may need only a focused adjustment. Repeated navigation, layout and form problems call for a review of shared templates. Preserve useful URLs and content; a visual correction alone does not require a separate mobile address.

Review our approach to responsive web design and website redesign.